By George Bernocco, CPRW
One of the most important steps to getting your ideal career with your ideal company is research. Understanding the company will give you an advantage during the hiring process. But we must also look at a company’s hiring process on the whole. Is the company up to date with technology? Are they still trying to catch up? Do they rely on “standard” methods of communication? Does the position you are applying for require you to assist with the transition into newer technology?
Although some of these questions I’ve posed require “insider” knowledge, others can be deduced by you noticing the company’s and it’s employee’s behavior. Also being very aware of what the job posting is requiring from you, especially computer skills may help you get a better idea about where the company is in today’s technological age. Gaining insider knowledge involves listening to any current or former employee’s perspective about their work can also give you clues into the company’s culture.
We are at a stage where more and more careers require some method of computer interaction. However, some companies are still trying to advance themselves into the technological age. Recognizing where a company you wish to work for stands on the spectrum of technologically advancement will give you insight into the job laid before you.
Here are some basic tips to give you an advantage with your job search:
- You’ve Got Mail
More and more companies are cutting down on the length of time for the application process. If a company is asking you to submit your application over regular mail, it should immediately notify you that they are not up to date with technology. Also, I would even go as far as to say that because everything is done over mail, the pace of the company is much slower. Asking for your application information over e-mail tells you they are more advanced. In this case, I would recommend sending a “thank you” e-mail after the interview. If you sent a “thank you” e-mail to a company who required everything over fax or postal mail, they might view it negatively.
- What’s Up, Doc?
Understand your file types! When applying for a job on the internet, the website or e-mail instructions may require you to upload a file for your resume or application package. Depending on what they ask for can give you a hint to how advanced they are. For example, asking for a .DOCX file format can tell you they expect you to know Microsoft Word 2007 or later. Asking for a .PDF may require you to have understanding of Adobe Reader and conversion of your resume into that format. Asking for a .DOC or .RTF would signify to me they are not as advanced when it comes to Microsoft Office.
Any mere mention of social networking sites during the application process should give you a big clue that the company is more advanced. Most likely you might see a way to use LinkedIn to apply for the job on their website (a feature becoming more and more popular). Also, if the company has social networking profiles gives you an idea about where they are on the technology spectrum. Some companies, particularly large companies, will have multiple profiles on a website like Twitter (some geared specifically towards their career openings). Knowing that a company consistently utilizes social networking should get you bonus points when you are asked during the interview: “What do you know about our company?” Getting yourself involved in social networking sites can also assist you with standing out. On the other hand, knowing about this information for a company who is behind can produce a selling point on your behalf. Let the company know you are more than willing to assist in the transition to the technology age.
- Have You Heard?
How you heard the job and where you found it will provide basic clues to the company. An extreme example would be finding a job in the newspaper versus finding a job on LinkedIn. If the job was in the paper, I might stick to more traditional ways of applying. For example, mailing in my resume (or dropping it off in person) and calling for an interview.
- Show Off
Communicating with the company through the computer may mean interviewing through the computer as well. Teleconferencing gives you a big indication of the company’s stance on technology. Some companies may require you to travel long distances (flight and all) for an interview, as opposed to conferencing over the internet. Having the capability to teleconference and understanding how to use Skype and other teleconference services would be an advantage for you. Fumbling around with your computer during a teleconference interview because you can’t get the audio to work would work against you.
A company is an intricate and complex organization which relies on procedures to function. Companies that fall behind in technology will see themselves struggle to stay afloat. Knowing where a company is technologically will be a great advantage to you in the hiring process. Make sure you are up to date with current technology. Some companies will be hiring to help transition themselves into the technological age. Make sure that is a topic you cover during the interview to really make you stand out.